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Author: Brandi Leath

Branding with Feeling

Finding and occupying the emotional high ground in advertising Imagine you’re a consumer—one who doesn’t think like a marketer and doesn’t spend their weekdays figuring

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Copy vs. Content

See the whole picture to create content that converts more effectively When I threw my question to the winds of the LinkedIniverse, I thought it

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To App or Not to App

Answer these 3 questions before building an app “There’s an app for that!” Remember that declaration? The enthusiasm and practicality behind that phrase gave it

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