Partnering for Progress: Mission-Focused, Innovation Driven
We’re excited to join National Guard leaders, partners, and advocates in Milwaukee for the 147th General Conference & Exhibition, hosted by the National Guard Association of the United States (NGAUS) from August 22–25, 2025.
This annual conference is a celebration of service, partnership, and progress. It’s where solutions are shared, relationships are strengthened, and the future of the Guard is shaped. As one of the longest serving supporters of the National Guard’s recruiting mission, iostudio is honored to be part of this important conversation.
How States Build Readiness, Optimize Results, and Reach the Future Force
For over two decades, we’ve partnered with Guard leaders to power key recruiting and retention missions—including NationalGuard.com and 800-GO-GUARD, lead processing optimization, proactive prospect nurturing, social media, and GX Magazine—all supported and enhanced by actionable analytics.
Award-winning NationalGuard.com campaigns, like Take on Your Legacy, elevate and inspire Guard service. Industry-leading retention initiatives like GX Magazine set the standard for supporting and sustaining the force.
Today, state leadership optimize valuable resources and save money by capitalizing on State webpages available through NationalGuard.com at no additional cost to the States. The personalized State pages are supported by a robust, proprietary Content Management System (CMS) built with a Guard-centric focus and a security-first priority.
All National Guard recruiting campaigns, national and state, point to NationalGuard.com and can be connected to CAMPO, the Guard’s proprietary Campaign Management Portal. Real-time analytics for recruitment marketing campaigns are readily available to inform tactical decisions on where to deploy marketing budgets and messaging.
Previous leaps forward in technology, like Path to Honor, prove that Guard leadership engages the future to win the day. Now, NationalGuard.com and the contact center at 800-Go-Guard are embracing AI to enhance the user journey of all Soldiers—those beginning the legacy and those currently serving.
At iostudio, we have served the Army National Guard since day one (which just happens to be Veteran’s Day, 11 NOV 1997) and we have always been Guard-focused and deeply reliant upon our military culture. It’s who we are. Today, we are a Veteran-led, WOSB and SDVOSB with a robust slate of contracting offerings all aligned with the Guard’s readiness mission.

Let’s Connect in Milwaukee
Visit us at Booth #1400 and let’s discover together what’s next for Guard recruitment, engagement, and marketing innovation.
Drop us an email, lisa.shock@iostudio.com and megan.fischer@iostudio.com, and let us know when you’ll be there, we don’t want to miss you!
We look forward to seeing you at NGAUS 2025. Let’s partner for progress and build the future together.