Stop Creating So Much Content
Make more out of the content you have by using content strategy. Search engines are smarter than ever (definitely smarter than your SEO keyword nerds).
Month: September 2017
Six Easy Steps to Analytics Enlightenment
There’s beauty in the numbers if you know where to find it. Data; analytics; ROI; reporting—yep, you’re already bored. It’s ok to admit it—we’re all
Making the Most of 360-Degree Video
360 video gives users a virtual reality experience without the need for any special equipment. You’ve probably clicked on a video only to discover that
What Should I Pay Freelance Writers?
Everybody knows you get what you pay for, but that’s not much help when it comes to budgeting or cutting a check. Like your regular
Closing the Conversation Loop
Talk is cheap. Focus spending on the conversion. If you’re buying advertising but not tracking conversions, you might as well be sending your kid to