io Welcomes: Alicia Sellitti

August 16, 2012

iostudio is pleased to announce the hire of Alicia Sellitti, who has joined the iostudio team as a Public Relations Account Executive.

io Events: GX Covers Olympic Soldier-Athlete

August 01, 2012

As publisher of the Army National Guard’s flagship magazine, GX (The Guard Experience), iostudio has followed Olympic wrestler and Missouri National Guard Soldier Spenser Mango through his training for the London games.

io New Work: 2012 Best Warrior Competition

July 30, 2012

iostudio recently launched its first-ever integrated marketing campaign for the Army National Guard.

The campaign followed the Guard’s annual Best Warrior Competition, which began July 29 and continued for four scorching days at the National Guard’s Warrior Training Center at Fort Benning, GA. During the intense competition, 14 Guard Soldiers competed with the elements, each other and a brutal events course to see who would earn the 2012 Best Warrior title.

io Awards & Recognition: Emilie Baum Joins Ad2 Board of Directors

July 30, 2012

iostudio Culture and Engagement Specialist Emilie Baum has accepted a position on the board of directors for Ad2 Nashville, a branch of the American Advertising Federation (AAF) directed toward young professionals.

Emilie will be assisting with programs, helping set up speakers and luncheons, and developing learning and networking opportunities for Ad2’s membership base of advertising professionals between the ages of 18 and 32.

iostudio Receives 2012 Secretary of Defense Employer Support Freedom Award

July 23, 2012

iostudio has been named a recipient of the 2012 Secretary of Defense Employer Support Freedom Award, the highest recognition given by the Department of Defense (DoD) to employers for exceptional support of National Guard and Reserve employees. Selected by Employer Support of the Guard and Reserve (ESGR), a division of the DoD, iostudio is one of 15 honorees out of more than 3,200 nominations from Guard members and Reservists or their family members, and is the first and only marketing or advertising agency to ever receive the award. 

io New Work: Red Kap Automotive

July 09, 2012

iostudio has launched a new advertising campaign and website for Red Kap workwear. Capitalizing on Red Kap’s position as a major clothing supplier to the automotive and auto repair market, the new “Built From the Same Stuff You Are” campaign will increase awareness through automotive trade publications, banner ads and social media.

The recently launched RedKapAutomotive.com site will allow the uniform supplier to strategically focus on their automotive performance workwear—a concept developed by iostudio’s marketing and creative team—and, for the first time, reach both automotive businesses and car enthusiasts. Red Kap’s main iostudio-designed website will continue to address the complete line of styles and industries they represent.

io Welcomes: Matt Mason

June 27, 2012

iostudio is pleased to announce the hire of Matt Mason, who has joined the iostudio team as a Creative Director.

Matt comes to iostudio from Mullen in Winston-Salem, NC, where he was senior copywriter, working with national accounts including PowerBar and Goody’s Powder. Prior agency stops included Publicis in Dallas, TX, and Adworks in Washington, D.C.

io Events: Bonnaroo Festival Taps iostudio Photographer

June 13, 2012

For the second year, iostudio photographer Adam Livingston was selected as one of the backstage venue photographers for the 2012 Bonnaroo Music & Arts Festival, held in Manchester, TN.

Livingston photographed performers behind the scenes in the Radio Bonnaroo studio, a recording studio set up near the main event stage at the four-day music festival.

io Awards & Recognition: Creativity International Awards

June 12, 2012

Three iostudio-produced videos have received recognition in the 42nd Creativity Media & Interactive Competition. The one Gold and two Silver award-winning videos stood out over entries from across the U.S., 19 foreign countries and four Canadian provinces.

The Gold award was presented for the Red Kap trade series, which recently earned iostudio its first national ADDY Award. Both of the Silver award winners are graphic animation segments, including an introductory sequence for an Army National Guard Basic Training video.

io Awards & Recognition: 47th ADDY Awards

June 06, 2012

iostudio received its first national ADDY Award last night at the 47th ADDY Awards ceremony in Austin, TX. iostudio Creative Directors Rob McKinnie and Andrew House, along with iostudio partner and COO Chris West, were on hand to receive the Silver trophy, presented in the Cinematography category.

The award-winning video, part of the Red Kap workwear online campaign, has already won Gold awards at the local and district levels, making it eligible for the national-level honor.